Own Your Success
Unfortunately, too many businesses leave it to chance when it comes to getting reviews from customers. Don’t wait and hope for the best – take matters into your own hands instead! With the right knowledge, you can start collecting more customer reviews with ease.
Business owners may be under the assumption that if they provide a great product or service, the reviews will come rolling in – but this is not always the case. It’s important for business owners to take a proactive approach. Brand reputation is essential to any business’s success, so it’s imperative that businesses take steps to ensure they get as many reviews as possible. The good news is that there are ways to get more reviews without relying on luck.
Why Reviews Matter for Businesses
Studies have shown that 77% of people read online reviews when browsing for local businesses, so taking reviews seriously is essential for any business looking to attract new customers and retain existing ones.
- Social Proof. For businesses both large and small, having more reviews can serve as powerful social proof that will influence a prospective customer’s purchasing decision. Reviews can be seen as recommendations from peers which can give people the confidence they need to buy your product or service. Additionally, when consumers read positive reviews they’re more likely to purchase from that company than one with no or few reviews at all.
- Boost Online Visibility. It is important to note that search engines like Google take into account your review count and overall star ratings when displaying search results; this means that having more positive reviews can improve your visibility online. This can also help to drive additional traffic to your website or store location, and help drive sales up.
- Improved Customer Experience. Negative reviews can alert businesses to problems they may not have noticed before. Businesses can use customer feedback in various ways to improve the quality of their product or service. Reviews often provide valuable insight into what customers like and don’t like about a company, helping businesses make better decisions going forward and enhance the customer experience.
Ultimately, customer reviews can have a huge impact on the success or failure of your business. Businesses that strive to get more reviews from their customers can benefit from increased revenue growth and higher levels of customer satisfaction.
Leverage Where It Matters
In the modern business world, having a presence on review platforms is essential for success. They not only allow potential customers to easily find your business, but also provide an opportunity to attract more customers through positive ratings and reviews.
By claiming your business profile on these platforms, you can control what potential customers see when they search for your business. This includes everything from operating hours and services offered to photos of the physical location. Additionally, you can easily monitor the reviews that appear about your company and respond to feedback.
Here is a look at some of the most popular review platforms available today.
Google Business Profile
Google has become an integral part of everyday life for many people around the world. It is not only the most used search engine but also the most popular review platform, allowing customers to conveniently share their experiences with a business on Google Search and Maps. Creating a Business Profile on Google allows a business to easily personalize their business listing, respond quickly and efficiently to customer comments or questions, as well as see valuable insights into customer behaviour.
Yelp is another popular review platform which enables customers to share their experiences with a business through ratings, photos, videos and comments. With over 142 million monthly visitors, it has become one of the most influential platforms for determining which businesses are worth visiting. With so many active users on the site, Yelp is an invaluable tool for businesses looking to get more reviews and grow their customer base.
With billions of users worldwide, Facebook is one of the most popular social media platforms around, connecting us to friends and family around the world. But it is not just a social media platform; it has also become a powerful review platform as well. Through its review system, Facebook allows customers to give feedback on products, services and experiences they have had with companies. Facebook Pages provides an excellent opportunity for businesses to engage with customers, build their brand image, and grow their online visibility.
Tripadvisor is one of the leading review platforms in the world; it has become the go-to resource for travelers looking for reviews on hotels, restaurants, vacation rentals, and attractions. Founded in 2000, TripAdvisor has now reached past 1 billion reviews and opinions. Businesses have the opportunity to take full advantage of its expansive network by claiming their TripAdvisor Listing.
6 Strategies for More Reviews
For businesses looking to stand out in the competitive marketplace, having a steady stream of reviews can be invaluable. But how do you get your customers to leave a review? According to a recent study, it turns out that 67% of customers are happy to provide one if asked.
Here are some strategies that businesses can employ.
1. Ask Your Customers
It’s important that businesses make sure they’re asking their customers in the right manner. Make sure you are respectful and courteous when approaching them and keep it brief.
Additionally, it is important for businesses to ensure that they are asking customers at the right time—when they’ve had positive experiences with the company and are most likely eager to share their opinions with others. This could be at the end of an appointment or after a purchase has been made. Choosing the right moment can make all the difference when trying to get customer reviews.
2. Automated Follow Up Requests
Another strategy for getting more reviews is utilizing an automated system that sends out emails and text messages requesting feedback from customers after they have used a product or service. This process helps ensure every customer has an opportunity to leave feedback, increasing the potential number of reviews significantly.
3. Leverage Social Media
By creating content that encourages engagement among followers and encouraging people to leave reviews, businesses can increase visibility with potential customers as well as establish credibility. Furthermore, responding quickly and positively engaging with comments is also essential in order for businesses to maintain a good reputation online. Engaging with customers over social media also helps build stronger relationships which in turn lead to higher customer retention rates.
4. Make it Easy
When it comes to encouraging customers to leave reviews for your business, you need to make it as easy as possible. One simple way of doing this is by providing them with a convenient link or QR code. This makes the process quick and painless for customers, meaning more people are likely to leave their valuable feedback.
5. Respond to Reviews
By responding to all customer reviews, you can show your customers that you are listening and taking their feedback into account. Not only does this help build a good relationship with customers, but it also encourages others to leave reviews as well.
When responding to reviews, keep in mind the tone of voice and make sure that it is appropriate and professional. Being proactive about responding to reviews shows potential customers how reliable and attentive a business is when it comes to taking care of its clients or customers.
6. Share Positive Reviews
Sharing positive reviews is an effective way of showcasing customer satisfaction and helping build brand awareness. It also lets people know that their opinions are valued, which can encourage more customers to leave feedback in the future.
RevieWise is an innovative reputation management software designed to make it simple for businesses to collect and manage their customer reviews with minimal effort. Through the use of QR codes, email campaigns, text messages, and WhatsApp, companies can send out requests for reviews automatically through its business integrations features. These are completely customizable so companies can tailor them to their specific needs or branding style.
Additionally, RevieWise supports all major review platforms, allowing businesses to generate more reviews on review platforms of their choice while allowing businesses to internalize any negative feedback automatically. Clients can also display their best reviews on their website by use of a special widget.
Businesses no longer have to worry about building their reputation; RevieWise does all the work for you!
Collecting reviews is essential for any business. Not only do they provide valuable feedback on the customer experience, they provide insights that can be used to drive positive changes within an organization. Additionally, reviews are beneficial in developing trust and credibility among potential customers, as well as increasing visibility in the marketplace.
Therefore, businesses need to take initiative and make online review generation a priority. Actively managing reviews allows businesses to protect their reputation, boost their online visibility and increase sales!